Can I advertise directly on Rightmove?
Many sellers and landlords search for Rightmove advertising because they want portal exposure without paying a traditional high-street commission. The important detail is that private individuals do not normally upload their own UK sale or rental advert directly to Rightmove.
Rightmove advertising normally runs through estate agents, letting agents, new homes developers or approved property advertising partners. PropertyAdverts gives you an online, fixed-fee route: you create the advert, choose the eligible package and complete the checks needed for publication.
That keeps the process clear. You stay in control of the property information, package choice and enquiries, while the advert follows the correct portal-submission route.
Choose a package with Rightmove included
For both sales and lettings, Basic packages include core portal advertising through Zoopla, PrimeLocation and OnTheMarket. Plus and Premium packages add Rightmove.co.uk exposure.
This lets customers decide how much reach they want before paying. A seller who wants wider buyer visibility can choose a sales package with Rightmove included. A landlord who wants tenant enquiries across the major portals can choose the lettings package that includes Rightmove.
The customer dashboard shows the active package, included portals and any optional add-ons before checkout, so there should be no guesswork about where the advert is intended to appear.
Sales adverts
Use Rightmove advertising to reach buyers while avoiding a percentage-based estate agent commission.
Rental adverts
Advertise a rental property on major portals and manage tenant enquiries from one dashboard.
Fixed-fee route
Pay for the advertising package you choose rather than an open-ended commission model.
How much does it cost to advertise on Rightmove?
The cost depends on the package and advert type you choose. PropertyAdverts keeps the advertising route fixed-fee, so the cost is tied to the package rather than a percentage of your sale price or a rolling letting-agent management fee.
For customers who do not need Rightmove, Basic packages keep the upfront cost lower with core portal coverage. For customers who want Rightmove visibility, Plus and Premium packages include Rightmove for the relevant sales or lettings campaign.
That distinction matters for searches around Rightmove listing cost and advertise-on-Rightmove pricing: the honest answer is not one universal price, but a package decision based on whether Rightmove is needed for your campaign.
Lower fixed cost
Choose Basic when core portal coverage is enough for the advert.
Rightmove included
Choose Plus or Premium when Rightmove exposure is part of the plan.
No percentage commission
The advertising fee does not grow just because the sale price is higher.
Prepare the advert for portal review
Rightmove advertising works best when the advert is complete and easy to trust. Strong photos, accurate pricing, clear descriptions and complete required documents all help the advert move through review and perform better when it is live.
For sellers, that means checking the address, property type, tenure, price, room details and photo order. For landlords, it means clear rent, availability, furnishing, EPC status, safety/document readiness and tenant criteria where relevant.
If an advert is rushed, it can still be visible but may attract weaker enquiries. A complete advert gives buyers and tenants fewer reasons to hesitate before contacting you.
Photos
Upload bright, accurate images that show each key room and exterior.
EPC
Make sure EPC requirements are handled early in the advert process.
Enquiries
Keep enquiry handling tidy in the customer dashboard.
What happens after the advert goes live?
Once the advert is live, enquiries are managed from your PropertyAdverts dashboard. Sellers can review buyer questions, arrange viewings and keep track of interest. Landlords can review tenant enquiries and move suitable applicants toward referencing or a tenancy agreement.
Property is usually online within the hour once the advert is ready, paid and approved. From there, the selected portal package puts the advert in front of active buyer or tenant audiences while the dashboard keeps enquiries organised.
The aim is not just to appear on Rightmove. The aim is to use Rightmove and the other major portals to create a strong advertising campaign, then manage any enquiries cleanly without losing control of the sale or let.
Rightmove advertising FAQs
Can I advertise my property on Rightmove without a high-street estate agent? You can use an eligible fixed-fee PropertyAdverts package for portal exposure without paying traditional estate agent commission.
Can landlords use this for rental adverts? Yes. Landlords can advertise a rental property online and choose a lettings package that includes Rightmove where they want that reach.
Does every package include Rightmove? No. Rightmove is included in Plus and Premium packages. Basic packages focus on core portal coverage at a lower fixed cost.
Start your advert, compare packages and choose the portal reach you need before checkout.